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Raising Awareness on a Public Health Epidemic Through Video Marketing

Client Spotlight:  Finding the Missing Tuberculosis Cases in Uganda and Cambodia, a USAID Initiative As the world is trying to fight the Covid-19 pandemic, we have to remember that the world’s deadliest infectious disease is actually something far more common, yet far less talked about: tuberculosis. In January 2020, TriVision produced, filmed, and edited a […]

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How to Turn Your Social Media Followers into Brand Advocates

Being a marketer in the 21st century is no piece of cake. The attention span of an average person has shrunk to less than 10 seconds, yet people still like to get constant content updates and expect their favorite brands to interact with them. Instagram, Facebook, Twitter and even LinkedIn have become the top platforms

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5 Digital Marketing Tools to Spy on Your Competition and Drive Traffic

One of the best ways to keep tabs on your website traffic is by analyzing what your competitors are doing right or wrong. Nothing is more insightful in digital marketing than studying your competitor landscape to find out why others are outranking you on search engines. Below, we have gathered our top 5 favorite competitor

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Branding and the Web: What Your Company’s Website Says About You

How Much Damage Can an Outdated Website Design Cause for Your Business? As we move forward into the 21st century, a company’s web presence has become a vital component of its brand identity. While in the past, a company interacted with its target market mostly in-person or on-the-phone, today it happens almost exclusively online. As

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How LinkedIn Has Changed the Game of Content Marketing

There is no doubt LinkedIn has changed a lot within the last few years. LinkedIn used to be simply a social media platform for professionals where you posted your work profile and logged in maybe once or twice a week (if at all). It was also known to be more for job seekers and recruiters.

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Marketing to Millennials: 10 Ways to Capture Their Attention thru Social

Known as the “selfie generation” or “digital natives”, it’s hard to ignore today’s largest and most diverse living adult generation, the millennials. They may have a reputation for having a short attention span, being technology obsessed, entitled or impatient, but let’s face it, millennials today (individuals ranging in ages 23 – 38) are the future

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The Art of Storytelling in Your Marketing Strategy

Think about your brand for a second. How would you describe it? What makes it unique and memorable? What about your brand equity? How committed and loyal are your customers in such a saturated market? A new product or business is created every single day. But let’s face it. There is only a handful of

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