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TriVision Nominated for Greater Washington Innovation Award

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The Northern Virginia Chamber of Commerce recently awarded Washington D.C. companies with the Greater Washington Innovation Award. This award celebrates the innovation, influence, and ideas of individuals and organizations in multiple industries. TriVision was nominated for Marketing & Advertising Innovator of the year. TriVision presented the integrated marketing communication campaign they developed for the Department of Commerce […]

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Online Videos Can Save Your Life

content development, corporate messaging, creative marketing, Design, Digital Media, strategic communication, Uncategorized, Video, Video Production, Web, website design /

We’ve all likely experienced visiting a website where where we have been drowned with information overload: pages and pages, blocks of text pounding us with data and information. Let’s face it: nobody wants to dig through a website to “look for” the information they need, when they can easily go to a website where they find what they’re looking for right

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The Marketing Magic Behind NCAA’s March Madness

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March Madness has become a category 5 seasonal spring storm thanks to the awesome marketing surrounding it. This month-long sporting spectacle is perhaps the second most hyped-up sporting event in the U.S., right behind the Super Bowl. We think the marketing strategy behind this 68-team sports tournament is something every organization should learn from. Here is

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Washington Business Journal Honors TriVision

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At the 2017 Family Business Awards – an annual celebration of multi-generational, family-owned businesses in the Washington, DC Metro region – the Washington Business Journal honored TriVision for overall excellence, innovation, ethics, and philanthropy. The entrepreneurial passion and courageous spirit that fueled the creation of TriVision was instilled in the Lutfi family from an early

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And the Best Digital Media Ad of Super Bowl LI Goes to…

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Digital Media Winner: Three words: Budweiser. Budweiser. Budweiser. It looks like Budweiser’s “Born the Hard Way” was the clear winner of last Sunday’s Super Bowl. The “King of Beers” launched the digital version of the ad days before the big game, and aired it in front of 111 million people. There is no doubt it struck

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What Makes a Super Bowl Ad Stick? A Good Story.

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On Sunday, February 5th, 2017, millions of people from around the world will watch legends rise. We’re talking about the 2017 Super Bowl Ads, of course. According to the American Marketing Association, up to 75% of people look forward to the commercials over the game. A Huffington Post article published a study that showed 18-to-30

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Politics and Brands Don’t Mix, Says DC Branding Agency

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In the spirit of the inauguration of our 45th President, Donald J. Trump, we have decided to examine why commercial brands should stay out of politics or at least find ways to get around it. For a commercial brand to dive into politics is a messy strategy. On the one hand, it would be smart for

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DC Marketing Agency wins Global Star Award

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The Dulles Regional Chamber of Commerce awarded TriVision, a marketing and media communications agency, the Global Star award for outstanding work in both the United States and global markets. The award was presented to us by our friends from Trade Center Management Associates at Ronald Reagan Building. This past year, TriVision created an integrated marketing campaign

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3 Marketing Predictions for 2017

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TriVision, a D.C. Marketing Agency Makes Their First Predictions D.C Marketing Agency Prediction #1: Visual content will continue to dominate over written content Hang on! Before you get all crazy with GIFs, written content will still be important. What I’m saying here is that visual content will be more easily read by Google and other search

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Your Corporate Messaging Must Create These 3 Values

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Airbnb, a peer-to-peer online marketplace and homestay network that lets people rent out residential properties at the cost set by the property owner, recently released a new advertisement, communicating one of their corporate messages. The new advertisement is calling for the community to be accepting of EVERYONE. According to Adweek, “All Airbnb users must now sign this

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